Blended worlds. Welcome to augmented reality
It would be a mistake to reduce augmented reality to mere entertainment value. In the near future, AR may support production and marketing, and soon reveal its innovative potential in architecture and industry.
Most people first experienced augmented reality (AR) by playing games on their mobile devices, possibly hunting cute Pokémon monsters. However, it would be a mistake to think of AR merely in terms of entertainment. AR’s future will be about supporting production and marketing, and it